gmf|us|en|company|mobility-initiative en_us en-us
Back to top

Creating Financial Mobility Opportunities

Our Mobility Initiative is a multifaceted effort aimed to empower and enrich local communities through financial education and resources. We also use community partnerships to create opportunities for social, travel and financial mobility. This initiative includes two initial programs that leverage GM Financial’s proximity to – and engagement with – today’s consumer, as well as our own financial services expertise and resources.

Cool Cars for Remarkable Kids

GM Financial has a long history of commitment and service to the Ronald McDonald House. Families staying at the Ronald McDonald House typically travel far from home for specialized medical care for their sick children. The Cool Cars for Remarkable Kids program facilitates the use of low-mileage vehicles to these families.  Visit our news release hub and follow us on Twitter and Facebook to learn more.

KEYS® by GM Financial

KEYS® by GM Financial helps bridge the financial literacy gap in communities across North America by empowering mobility for consumers at every skill level. This program offers resources needed to better manage money, understand credit and navigate the dealership experience. If you are a community organization interested in learning more about live KEYS training events, contact keys_by_gmfinancial@gmfinancial.com.


KEYS Articles

Buick Enclave, GMF Yukon, Cadillac Escalade and Chevrolet Silverado lined up on a blue striped background.

A Legacy of Reliability: GM’s Impact on the Automotive Landscape

Lincoln Edgemon / 06/25/2025 /

For more than a century, General Motors has been at the forefront of automotive innovation without sacrificing reliability. Learn more about the vehicles that have driven success in each automotive brand.

Person managing their GM Financial account using MyAccount on their laptop at home.

8 MyAccount Features That Keep You in Control

Taylor Provost / 06/17/2025 /

Message us. Make payments. Go paperless. See all the ways MyAccount can help you manage your account and simplify your life.


/content/gmf/en_us/search-results.html
true